Design phase roadmap

the method to be on one page

Establish the design workflow

Being the UI designer in several projects, I became a passionate advocate for the clarity and visual manifestation of the development process.
I believe that visualization is the key to being on the same page while going through the numerous stages of a project.


  • Team has a focusing point to refer to when the process is complicated;
  • Easy to see how new information impacts the project and if new solutions are required;
  • Client feels that his expectations are in the center of the design process. That creates a positive experience.

Users and use cases research

the way to build the solid foundation

Find the right questions and right people to ask those questions

The essential skills to getting a job done well include asking the right questions and articulating them — this is the most creative part of the design phase.


At this stage of the project, there are “representative” people found, providing us with the most productive communication and feedback.

  • If such a person is determined and his role acknowledged, it will help in many ways later in the implementation;
  • Those people will be the most active supporters for any decision that will be made in developing the project;
  • Statistical data like surveys are gathered and analyzed.
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Aligning the use cases, tasks, and the solution

the way to determine the focus

Determine the features to solve the users’ problems

I group the users into the appropriate PERSONAS and create charts that bring together the feelings, features, and findings. From here it is usually quite clear what is the most important and how to structure the workflow.


  • A team has the set of features that ranged from ‘must be included’ to ‘should be included, if possible’ to propose the flexibility and user’s satisfaction.
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Rapid prototyping, wireframes and usability tests

the way to iterate the design

Build the visual model to check the task flow and experience

Prototyping is the optimal way to get early feedback on how the solution applies to the actual user experience.
It sometimes works best when tested on people who are not familiar with the project, product, and the problem.


  • The team has a lot of feedback to embed into next stage;
  • Easy to spot the moments that are missed in general analysis;
  • Good opportunity for simplifying.
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High fidelity mockups and prototypes

the way to fix the goals achieved

Set up the rules for the consistency, continuous development, and integration

Document the styles and specifications. Organize the cloud of assets. Document the design phases and presentations.


  • Having an organized way to keep and categorize assets will help to make users experience stable and predictable.
  • Convenience is a good reason for good testimonials. Excellent opportunity to continue the collaboration.
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Thank you for reading
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